Landing pages · Pricing
How much does Unbounce cost?
Short answer
Paid plans: Starter $22 / mo, Build $74 / mo, Experiment $112 / mo, Optimize $187 / mo. Concierge: price on request.
| Plan | Price | Billed monthly | Includes |
|---|---|---|---|
| Starter | $22 / mo | $29 / mo | — |
| Build | $74 / mo | $99 / mo | — |
| Experiment | $112 / mo | $149 / mo | — |
| Optimize | $187 / mo | $249 / mo | — |
| Concierge | Custom | — | Custom pricing |
Billed yearly where offered; monthly billing usually costs more.
Is Unbounce free?
No. There is a 14-day free trial; then plans start at $22 / mo.
What does Unbounce cost in the first year?
From $264 on Starter to $2,244 on Optimize.
| Plan | 1st year |
|---|---|
| Starter | $264 |
| Build | $888 |
| Experiment | $1,344 |
| Optimize | $2,244 |
Are there extra costs with Unbounce?
The vendor lists these on its pricing page:
- Yearly billing saves 25%
- Traffic caps: Starter up to 500 visitors, Build up to 20k
- 14-day free trial, no credit card
How does Unbounce pricing compare?
Unbounce has the 4th-lowest entry price of 10 landing page builders priced the same way.
| Tool | From | 1st year |
|---|---|---|
| Carrd | $9 / yr | $9 |
| Systeme.io | $17 / mo | $204 |
| Zoho LandingPage | $18 / mo | $216 |
| Unbounce | $22 / mo | $264 |
| PageFly | $24 / mo | $288 |
| ConvertFlow | $25 / mo | $300 |
| Leadpages | $29 / mo | $348 |
| Landingi | $29 / mo | $348 |
| Instapage | $79 / mo | $948 |
| ClickFunnels | $81 / mo | $972 |
Sources
| Vendor page | URL | Checked |
|---|---|---|
| Unbounce pricing | unbounce.com/pricing/ | 27 Oct 2026 |
Prices in USD as published by each vendor, billed yearly where offered. How we compare