Ecommerce · Ranked 1 of 6 in Best ecommerce platforms
What is WooCommerce?
Short answer
WooCommerce is a ecommerce platform from Automattic, best for WordPress stores you host yourself. It has a free plan (Free open-source plugin).
| Fact | WooCommerce | Ecommerce median (6 tools) |
|---|---|---|
| Free plan | Yes, Free open-source plugin | 2 of 6 have one |
| Entry price | Free | $17 / mo |
| Top plan | Free | $139 / mo |
| 1st year | $0 | $204 |
| Paid plans | 0 | 3.5 |
| Platforms | Web, API | — |
What does WooCommerce do?
WooCommerce covers these jobs, as listed on Automattic's pricing and feature pages.
- Open-source WordPress plugin
- Unlimited products
- WooPayments card processing
- Extensions marketplace
- Sell in unlimited markets
How much does WooCommerce cost?
WooCommerce is free: Free open-source plugin.
| Plan | Price | Billed monthly | Includes |
|---|---|---|---|
| WooCommerce plugin | Free | Free | Open source, $0 platform fee; hosting is separate |
What are the best WooCommerce alternatives?
Closest on first-year cost: PrestaShop, Ecwid, Shopify.
| Alternative | Free plan | From |
|---|---|---|
| PrestaShop | Yes | Free |
| Ecwid | No | $5 / mo |
| Shopify | No | $29 / mo |
Is WooCommerce better than PrestaShop?
WooCommerce is best for WordPress stores you host yourself; PrestaShop for self-hosted open-source stores. First year: $0 vs $0.
Sources
| Vendor page | URL | Checked |
|---|---|---|
| WooCommerce pricing | woocommerce.com/pricing/ | 27 Oct 2026 |
Prices in USD as published by each vendor, billed yearly where offered. How we compare