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Zoho LandingPage vs Unbounce: which is better?

Updated 27 Oct 2026 · Prices checked on vendor sites · Sources ↓

Short answer

Zoho LandingPage costs less in the first year ($216 vs $264). Pick Zoho LandingPage for affordable landing pages in the Zoho ecosystem; pick Unbounce for landing pages with A/B testing and AI routing.

FactZoho LandingPageUnbounceEdge
Best forAffordable landing pages in the Zoho ecosystemLanding pages with A/B testing and AI routing—
Free planYes, 5,000 visitors, 5 pagesNo, 14-day trialZoho LandingPage
Entry planProfessional: $18 / moStarter: $22 / moZoho LandingPage
Mid planEnterprise: $39 / moBuild: $74 / moZoho LandingPage
Top planEnterprise: $39 / moOptimize: $187 / moZoho LandingPage
1st year$216$264Zoho LandingPage
PlatformsWebWeb, APIUnbounce

Edge = the better published number or limit; we do not test the tools hands-on.

Which is cheaper, Zoho LandingPage or Unbounce?

Zoho LandingPage costs less in the first year ($216 vs $264).

1st yearZoho LandingPageUnbounce
Entry$216$264
Mid$468$888
Top$468$2,244

Which has the better free plan, Zoho LandingPage or Unbounce?

Zoho LandingPage: Yes, 5,000 visitors, 5 pages.

Should you pick Zoho LandingPage or Unbounce?

Pick Zoho LandingPage if

  • you want affordable landing pages in the Zoho ecosystem
  • the free plan is enough (5,000 visitors, 5 pages)

Pick Unbounce if

  • you want landing pages with A/B testing and AI routing
  • you can pay $22 / mo from day one

Sources

Vendor pageURLChecked
Zoho LandingPage pricingzoho.com/landingpage/pricing.html27 Oct 2026
Unbounce pricingunbounce.com/pricing/27 Oct 2026

Prices in USD as published by each vendor, billed yearly where offered. How we compare