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Shopify vs Ecwid: which is better?

Updated 27 Oct 2026 · Prices checked on vendor sites · Sources ↓

Short answer

Ecwid costs less in the first year ($348 vs $60). Pick Shopify for stores of any size; pick Ecwid for adding a store to an existing site.

FactShopifyEcwidEdge
Best forStores of any sizeAdding a store to an existing site—
Free planNo, 3-day trialNoTie
Entry planBasic: $29 / moStarter: $5 / moEcwid
Mid planGrow: $89 / moVenture: $29 / moEcwid
Top planPlus: $2,300 / moUnlimited: $119 / moEcwid
1st year$348$60Ecwid
PlatformsWeb, iOS, AndroidWebShopify

Edge = the better published number or limit; we do not test the tools hands-on.

Which is cheaper, Shopify or Ecwid?

Ecwid costs less in the first year ($348 vs $60).

1st yearShopifyEcwid
Entry$348$60
Mid$1,068$348
Top$27,600$1,428

Which has the better free plan, Shopify or Ecwid?

Neither stands out: Shopify: No, 3-day trial; Ecwid: No.

Should you pick Shopify or Ecwid?

Pick Shopify if

  • you want stores of any size
  • you can pay $29 / mo from day one

Pick Ecwid if

  • you want adding a store to an existing site
  • you can pay $5 / mo from day one

Sources

Vendor pageURLChecked
Shopify pricingshopify.com/pricing27 Oct 2026
Ecwid pricingecwid.com/pricing27 Oct 2026

Prices in USD as published by each vendor, billed yearly where offered. How we compare