Chatbots · Head to head
Manychat vs Landbot: which is better?
Short answer
Manychat costs less in the first year ($168 vs $432). Pick Manychat for Instagram and DM automation for creators; pick Landbot for no-code WhatsApp and web chatbots.
| Fact | Manychat | Landbot | Edge |
|---|---|---|---|
| Best for | Instagram and DM automation for creators | No-code WhatsApp and web chatbots | — |
| Free plan | Yes, 25 active contacts | Yes, 100 chats/mo | Tie |
| Entry plan | Essential: $14 / mo | Starter: $36 / mo | Manychat |
| Mid plan | Pro: $29 / mo | Professional: $88 / mo | Manychat |
| Top plan | Advanced: $139 / mo | Professional: $88 / mo | Landbot |
| 1st year | $168 | $432 | Manychat |
| Platforms | Web, iOS, Android | Web, API | Manychat |
Edge = the better published number or limit; we do not test the tools hands-on.
Which is cheaper, Manychat or Landbot?
Manychat costs less in the first year ($168 vs $432).
| 1st year | Manychat | Landbot |
|---|---|---|
| Entry | $168 | $432 |
| Mid | $348 | $1,056 |
| Top | $1,668 | $1,056 |
Which has the better free plan, Manychat or Landbot?
Neither stands out: Manychat: Yes, 25 active contacts; Landbot: Yes, 100 chats/mo.
Should you pick Manychat or Landbot?
Pick Manychat if
- you want Instagram and DM automation for creators
- the free plan is enough (25 active contacts)
Pick Landbot if
- you want no-code WhatsApp and web chatbots
- the free plan is enough (100 chats/mo)
Sources
| Vendor page | URL | Checked |
|---|---|---|
| Manychat pricing | manychat.com/pricing | 27 Oct 2026 |
| Landbot pricing | landbot.io/pricing | 27 Oct 2026 |
Prices in USD as published by each vendor, billed yearly where offered. How we compare