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Ecommerce · Head to head

Ecwid vs Wix eCommerce: which is better?

Updated 27 Oct 2026 · Prices checked on vendor sites · Sources ↓

Short answer

Ecwid costs less in the first year ($60 vs $348). Pick Ecwid for adding a store to an existing site; pick Wix eCommerce for small stores on Wix websites.

FactEcwidWix eCommerceEdge
Best forAdding a store to an existing siteSmall stores on Wix websites—
Free planNoNoTie
Entry planStarter: $5 / moCore: $29 / moEcwid
Mid planVenture: $29 / moBusiness: $39 / moEcwid
Top planUnlimited: $119 / moBusiness Elite: $159 / moEcwid
1st year$60$348Ecwid
PlatformsWebWebTie

Edge = the better published number or limit; we do not test the tools hands-on.

Which is cheaper, Ecwid or Wix eCommerce?

Ecwid costs less in the first year ($60 vs $348).

1st yearEcwidWix eCommerce
Entry$60$348
Mid$348$468
Top$1,428$1,908

Which has the better free plan, Ecwid or Wix eCommerce?

Neither stands out: Ecwid: No; Wix eCommerce: No.

Should you pick Ecwid or Wix eCommerce?

Pick Ecwid if

  • you want adding a store to an existing site
  • you can pay $5 / mo from day one

Pick Wix eCommerce if

  • you want small stores on Wix websites
  • you can pay $29 / mo from day one

Sources

Vendor pageURLChecked
Ecwid pricingecwid.com/pricing27 Oct 2026
Wix eCommerce pricingwix.com/plans27 Oct 2026

Prices in USD as published by each vendor, billed yearly where offered. How we compare